Give yourselves a LIFT ladies, FOR LIFE...

So many women, from young women, to those in their prime, to those in their golden years, need to be taught via "authentic" positive role models that weight-lifting is indeed "feminine" and that being strong and healthy from the inside out is an integral part of achieving greater and lasting success on both a personal as well as professional level. 

I will go one step further and address all those women in powerful leadership positions who have been working hard to achieve equality for women in the workplace, including, but not limited to, equal pay for equal work as compared to their male counterparts. This should NOT, however, include equality when it comes to the lack of optimum health and fitness. As I discussed last week, the number one killer of men, heart disease, has now become the number one killer of women and as human beings, both men and women require virtually the same comprehensive cardiovascular, anaerobic and nutritional plan for optimum health and fitness. The myths that so many women still believe are not only hurting them but in many cases also killing them. 

Corporate officers, executives and leaders have the power to assist me in getting this message out. After all, most women cannot effectively lead others until their health and fitness climb out of the back seat and become a top priority. This will in turn help propel these women to even greater heights as they strategically position themselves to be successful in their chosen fields. Clearly, most women still need to be educated regarding evidence-based health and fitness as the numbers of preventable conditions and diseases spiral out of control. 

Stay tuned tomorrow for specific details on how both women and men can incorporate a SAFE and EFFECTIVE weight-lifting program into their lives. Until then,  


Climb, lift and eat well...